AUTHORS' SPEAKEASY


facilitated by Jack Barnard


Friday-Sunday
Sept 19-21-2008
Authors: Identify your Niche-PitchÂŽ
Master your Message, Master the Media
2-3 minute Interview Video Segment

Listen to a 60 minute interview with Susan & Jack on 
How to Sell Your Book Via Speaking interviewed by Lynn Klippel
 
Authors need to promote themselves and their books.  To get their books out to the public — for any effective action at all — there will be networking, book signings, media interviews and speaking engagements. Hopefully, lots of them. In order to be successful at the media adventure, you — the author must master the media.
 
AUTHORS' SPEAKEASY is a playful, provocative, focused three-day comprehensive event specifically designed to catapult authors to the next level of media mastery.
 
As an author you need to:

√ Be comfortable, confident and clear talking about you and your book in every kind of format, in every time-frame.

√ Be in charge of all media interactions

√ Be in control the whole PR adventure

As the center-post of your media campaign, you need to field all inquiries in a variety ways, in sound-bite language, long and short, tailored for any kind of situation…print, radio, TV interviews, networking, elevator speeches, book signings, etc.

In this highly interactive 3 day workshop you will learn how to:
 
- Formulate your message for all types of book-selling situations including media interviews, book shining events and public speaking engagements
 
- Adapt information for short versus long interviews, and learn 'insider' tips for a successful radio or television interview
 
- Communicate the core message of your book, of your authorship, of your motivation, of its value, in a sentence or two, in 30 seconds, in a minute, in an interview, in a networking situation, in a speech

- Translate your story into the language of the media and create a "buzz" for your book

- Block and Bridge — the exquisite technique employed by politicians and media masters — so that when you’re asked a question you don’t want to ask, you can gently block it and bridge it to the answer that you do want to ask.

- Develop the Dirty Dozen — the top 12 questions that you would like to be asked in interview situations, and especially master the Tricky Trio (what's your book about? why did you write it?, what's in it for the reader?)

- Discover the Book Shining — an exciting upgrade to the typically dull, staid book signings.  The Book Shining is a mini event, an outrageous happening, in which the author “shines” in the eyes of the audience and creates a “shining” path for the audience to buy books.

- Become a sought-after talk show guest who gets booked again and again and againjackhotseat
 


Jack Barnard is a master branding, media and presentation coach.  He works with authors, speakers and entrepreneurs both one on one and in group settings. 
 
Jack is the author of We Get Our Cue From You: The Communion Approach to Public Speaking and three CDs: The Soul of Speaking, Mesmerize Your Audience and Storytelling.


VIEW VIDEOS
ATTENDEES ARE SAYING:

View Susan Orosco's Video
Jack helped me chisel my message. I came in with a lump of stone and now I have a piece of art. I love my message-it even inspires me! - Susan Orosco
View Marlin Keesler's Video
 
View Ellen Martin's Video
Niche pitch-wow! I learned how to put many concepts into 2 short concise sentences that will sell my product. - Ellen Martin

View Jean Shula's Video
The workshop is an extremely holistic experience-experiential-reflective and factual. Jack Barnard is a dynamic workshop trainer. - Jean Shula

Take the price of any Speaker Services program and know you’ll get five times the value.  Jack Barnard and Susan Levin deliver tons of expertise with heart.  You can’t find a better team.
- Dawna Jones, Speaker, Author, Insight Out Consulting Inc.

 I would recommend without reservation doing a video with Speaker Services. My exposure is up, my bookings are up, and my fees are up. What more can you ask for!
- Kevin Catlin, Insight Strategies, Speaker
Your investment: $1,195

 Payment plan available- Make your reservations- only 25 attendees

Click here to Register

Refunds and Cancellations
All requests for refunds must be made in writing.  A refund check, minus a $100 processing fee, will be issued for all cancellation requests postmarked on or before August 15, 2008. No refunds will be made for requests postmarked after August 15, 2008.

Not in Los Angeles? Private consultations available. We can customize a program just for you. http://speakerservices.com/marketing.html
To register for a workshop or for more information:
Fill out our secure online form | Or our regular form
Or call 310-822-4922 or toll free at 1-877-773-2800
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