SPEAKER SERVICES Issue #4-February 1999 CONTENTS A Word from the Publisher Free Workshop-January 30, How To Cultivate Speaking Referrals New Speakers Leads & Opportunities & Info Articles: 1. How To Speak Like A Pro 2. How To Improve Your Presentation Skills 3. Meeting Room Setups 4. Marketing Out of Town Speakers Resources Book & Audio Tapes ************************* A WORD FROM THE PUBLISHER: Susan Levin Our online bookstore in association with amazon.com is up and running with nearly 200 book titles available. I have also included our speakers books. Please check it out at http://speakerservices.com/products/bookstore.html All of the books that I've recommended in this newsletter can be ordered simply by using the Webster address that I've listed. Amazon is amazing they deliver the books in a flash. I got to experience the power of my e-mail address list last week when I sent a notice regarding my hosting of Lee Glickstein's Speaking Circle evening in Los Angeles. The event filled in a day. As a result of your enthusiasm I'm planning several guest events over the year . In the Los Angeles area, we offer a 4-week speaking and presentation skills seminar called SpeakEasy taught by professional speech coach, Jack Barnard which begins February 1. I teach a 3-hour seminar, How To Market Yourself as a Speaker every month. Here you will learn all about press kits, back-of-the-room sales, and introductions, query forms, evaluation sheets and more. Call or e-mail me for the details. I had an extraordinary experience several weekends ago at a workshop called "The Edge" facilitated by Jack and Katarina Barnard and The Kovens. What an eye opener! What is your edge? E-mail Jack at cub13@aol.com to find out more information. If you are looking for a dynamite out of town space to conduct your workshop at you must check out the RW Ranch in Lucerne Valley (S. California) where the workshop was held. It was peaceful and serene and the food was fabulous. Call Carol Ruland at 800-997-2624 for the details and mention my name please. Great news from our speakers listed at Speaker Services, http://speakerservices.com . They are busy speaking all over the country as a result of being listed in our internet edition at Speaker Servicess. Please spread the word to your colleagues who are looking for free or fee speakers for their events and of course to professionals who are interested in building their business through speaking. We are here to serve. This issue if full of great resources and information that I've gathered for you. Please feel free to pass along a copy to your friends. Just when I think I have finished the newsletter I get more information to share with you. There's a FREE seminar on January 30 in S. California offered by Robert Davis president elect of GLAC/NSA. Thought you'd want to know. I'll be there in the afternoon. HOW TO CULTIVATE SPEAKING REFERRALS In just three hours you will learn: 1 How to identify the best referral sources 2 How to ask for referrals without seeming pushy or desperate 3 Better ways to obtain referrals from your audience 4 How to obtain more referrals from meeting planners, bureaus and agents 5 How to set-up a nuts and blots referral accumulation system 6 How to obtain multiple referrals from each referral source 7 How to obtain referrals with little or no collateral materials 8 Effective ways to aggressively pursue and obtain referrals 9 How to obtain referrals when you are new to the industry 10 How to strategically and systematically cultivate speaking referrals 11 How to speed-up the data collection process 12 How to turn referrals into customers Robert Davis, is co-author of BUSINESS BY REFERRAL and author of IMPLEMENT NOW, PERFECT LATER. He has conducted seminars for Skillpath Seminars and the National Seminars Group. He is the chair of National Speakers Associations (NSA) presidential council 2000 and president-elect for Greater Los Angeles Chapter (GLAC) of NSA. Saturday, January 30, 1999, 18800 Amar Rd. Suite C11, Walnut, CA (Between West Covina and Diamond Bar) Please ask him for the directions. To register email rdavisnsa@aol.com, call (909) 681-0686, or fax the following information to (909) 681-1924 Name: Title: Company name: Phone number: Fax number: Mailing address: E-mail address: Name of NSA or GLAC member who informed you of the workshop: Indicate the session you will attend: ___ Session One: 9:00 AM - 12:00 PM ___ Session Two: 1:00 PM -4:00 PM ************************* Support our Sponsor: ExpoWorld.net http://www.expoworld.net Everything you need to plan an event is only a couple of mouse clicks away on this event planning mega site. ExpoWorld.net is basically a directory of directories that links to over 500 of the most important event-related search tools serving the events and international trade community. In addition to a central search and discover directory, ExpoWorld.net also provides users with the option to register for email updates when new listings are added to the site. The directory is organized by geography, source type and industry. ************************* NEW SPEAKERS in our Directory are: Flavio de Almedia Prado, Brazilian author/motivational, speaker presents his program in six languages, Mimi Peak, Motivational/Inspirational, Larry Steyer, Motivational, Marlene Brown, Business Futurist/author, Craig Engevik speaking on Positive Living with AIDS Remember you can e-mail or call our speakers and entertainers directly unless they are listed with Levin's Speaker Bureau and then you can talk to me! susan@speakerservices.com, 310-822-3922 ************************* Leads, Opportunities and Information Youth Today Newspaper goes to 63,000 administrators and planners of youth services. Features reviews and mentions publications and videos on entreprenurship for youth, raising children, adoption, parenting and more. Editor: Patrick Boyle, E-mail: hn2759@handsnet.org. Nonprofit World Journal is a bimonthly magazine for 7,000 executives of nonprofit organizations. They review books on management, volunteer work, fundraising etc. Editor: Jill Muehrcke, E-mail: snpo@danenet.wicip.org, http://danenet.wicip/org/snpo Reaching Todayıs Youth helps professionals and families seeking strategies for helping young people who are troubled or disconnected from school. Accepts articles-managing editor: Julia Hunt, E-mail: nes@nes.org Opportunities Journal, features books excerpts, articles or short tips from authors, and some book reviews on sales, marketing, publicity and management of a consulting practice. E-mail: cnrc@erols.com The Business Reader a free monthly e-mail newsletter that reviews 10-20 new business books each issue. Pitch editor Theodore Kinni, e-mail: bizbooks@gte.net Gay life is the focus of HERO, a bi monthly 60,000 circulation magazine. HERO emphasizes relationships, spirituality and family, They also interview authors, Editorial Director Paul Horne, 310-360-8022, www.heromag.com Travel, meeting and marketing books are wanted by Adams Book Guild, the book catalog service that advertises in the company's magazines (Corporate meetings and incentives, Association Meetings, etc.). Here are a few sample titles featured in one of their most recent magazines: How to Develop and Promote Successful seminars Workshops, The Small Meetings Handbook and We've Got to Start Meeting Like This! Contact buyer Liz Sarltelli at: Adams/Laux Publishing. E-mail: Isantelli@mail.aip.com or www.industrybooks.com Adventurous Traveler Bookstore now sells books via a store and web site in addition to their catalog. They bill themselves as the world's most complete source of outdoor adventure travel books and maps. They carry 8,000 titles and mail 500,000 catalogs each year. Contact buyer Tim Krovel . E-mail: books@atbook.com, www.adventuroustraveler.com Arts and crafts books are sought for the Chester Book Company's catalog, which features craft books for potters, weavers, glass workers, fiber artists, jewelers, designers in metal, workers in paper, and earth crafters. Contact their book buyer. E-mail: office@chesterbook.co.com, www.chesterbookco/com/home/html Just for Kids Online Catalog is an online bookstore featuring 50,000 selected children's books. Begun in June 1997, they buy most of their books from Baker & Taylor and Ingram. Contact owner Susan Finkle E-mail: webmaster@just-for-kids.com www.just-for-kids.com Business, computer and professional books are the focus of Schwartz Business Books Gazette. This division of the Harry Schwartz bookshops sells their books to companies around the country. Contact Jack Covert. E-mail: Schwartzbb@aol.com. The Jenkins Group has formed a special sales division to help authors and publishers sell books to catalogs, associations, multi-level marketing organizations and corporations. Contact director Nathan Tarsa, E-mail: jenkins group@smallpress.com www.bookpublishing.com FREE E-Zine GREAT SPEAKING the Electronic Magazine for Professional Speakers. Business Referrals, Marketing, Humor, Presentation Tips. Over 1000 speakers signed up for first issue. http://www.antion.com/ezinev1n1.htm ************************* How To Speak Like a Pro by Leon Fletcher Introduction MORE PEOPLE SEEM to be giving more speeches than ever before. No one is keeping score, but the increase in public speaking seems clear, dramatic, and widespread. Business people are speaking at conferences, seminars, and workshops. Parents are pleading to school boards for better schools. Ecologists are giving speeches to help preserve our lands. Housewives are speaking out about women's issues. Politicians are appealing for votes. The elderly and retired are giving talks about their unique problems. Minorities are becoming more vocal about their needs, their goals, their frustrations. Most of us spend about seven out of every ten waking hours communicating. Three-fourths of our communication is by speech. The result: The average person speaks some 34,020 words a day. That's equal to several books a week, more then twelve million words a year. Speech is "essential" to some seven of every ten jobs says the Department of Labor. Off the job, speech is even more important. You may well be asked, or assigned, or you may volunteer to give a speech. It may be a talk related to your job, or it may be for some social event, hobby, organization, or other activity. But few of us like to stand up and talk before an audience. We're nervous. We worry about saying something wrong. We're afraid we won't sound good. Or look all right. We're concerned that people might not listen. Or maybe they won't believe us. Maybe they won't remember what we say. And it seems like it's an awful lot of work to get ready to give a speech. Worst of all, just the thought of giving a speech makes us nervous! All those concerns are valid. Professional speakers as well as beginners face them. This book will help you overcome those problems. It will show you-step-by-step-how to plan and then present effective speeches. You'll learn how to control your nerves, pinpoint your subject, find information, organize and practice your speech. You'll become skilled in answering questions, using a microphone, and introducing a speaker, and much, much more. But many people wonder-"Is public speaking all that useful today?" It is indeed! 1. Citizens are speaking up much more frequently to government agencies. People just like you-along with many others who are far less intelligent or educated-are presenting their ideas to city councils, school boards, county trustees, planning commissions, state committees, federal hearings, to public meetings of all kinds. 2. Businesses and industries are holding more and more meetings for sales staffs, production teams, management personnel, all levels and all kinds of employees. They give speeches about safety and success, cooperation and competition, production and personality, motivation and meditation and a mind-boggling range of other topics. 3. Clubs, associations, and other organizations are having more and more of their members take part in meetings. In many groups, the president, chairman, or leader is asking or telling someone else to talk about the next project, to brief new members, or to summarize last week's board meeting. 4. Churches are getting their members to present parts of the services and to speak more frequently others activities. 5. Participants in self-help and self-study groups give talks to each other. Their subjectıs range from Planning for their financial future to finding out about their previous lives on this earth. 6. Toastmasters, the international club in which members help each other become better speakers, has nearly doubled its membership in the last five years. 7. Across the nation, more than sixty-five cities have built conference centers with special rooms and equipment for public speakers. 8. More than 26,000,000 Americans go to over 250,000 conferences each year, where more speeches are given than anyone has counted. But why might you have to give a speech? 1. Your company sent you to a conference and upon your return, management wants you to brief other staff members about what you learned. 2. You've had it with tax increases! You decide you just have to go to a meeting of your city council and plead with them to cut down on all the projects they're approving. 3. You're a member of a service club or a fraternal organization and you've been asked to announce a new proposal. 4. You're active in your local environmental group and you want to get others involved. 5. Youıre a volunteer teacher's aide at your child's school and have to give talks to the students now and then. 6. You're coaching a little league team or counseling a youth group, giving pep talks, suggesting plans, reporting to the sponsors. 7. You have a friend running for an elective office and he expects you to speak for him at the next meeting of your club. 8. You've been called to serve on the funding committee at your church, to present an appeal for funds to various groups within the congregation. To order How To Speak Like A Pro by Leon Fletcher: http://www.amazon.com/exec/obidos/ASIN/0345410351/speaker services ************************* HOW TO IMPROVE YOUR PRESENTATION SKILLS By Robert W. Bly Most people rank public speaking high on the list of things they don't like to do. Says author George Plimpton: "One of life's terrors for the uninitiated is to be asked to make a speech." Making presentations is an unavoidable part of corporate life, so why not make the best of it? The following may help you prepare a more interesting, informative, and persuasive talk the next time you're asked. How long should your presentation run? Experience shows that 20 minutes is good. Less seems insubstantial; more is boring. An hour is the maximum. If you're asked to speak for a longer time, stop after an hour and give your audience a break. Since the average person speaks at a rate of about 100 words a minute, a 20-minute talk is 2000 words long. This translates into eight pages of double-spaced typewritten copy (on the basis of 250 words per page). A good pace for matching visuals with your narration is one visual for every minute you're speaking. It is important to know your audience, since different people are interested in different aspects of a subject for different reasons. Let's say, for example, that the subject of your presentation is interactive videotext. Engineers would be interested primarily in the technical aspects of how the system operates, while bank executives would want to learn more about the possibilities of banking via home computer or cable television. Advertising executives, on the other hand, would be interested in interactive television as a potential advertising medium. Are Technical Talks Boring? Many engineers, when faced with giving a talk, do so with a minimum of preparation--perhaps because they feel that the topic is so cut and dried that a straightforward recitation of the facts is sufficient. But it isn't. If your voice drones in a monotone or your talk is dry, or the content lacks excitement or news or useful information, your audience will be bored. And you will lose them early on in the speech. "Everything God created has a kernel of excitement in it, as has everything civilization invented or discovered," observes Joseph J. Kelley Jr., who was speechwriter to Eisenhower and many other political figures. His statement applies to technical presentations as well as political speeches. Technical topics are not dry and dull in themselves; rather, whether a subject makes for an interesting talk or a boring one depends on the style of the speaker and the content of the lecture. Make your topic fascinating by digging for useful applications, immediate benefits, new developments, or little-known facts. Read popular science magazines, the better trade journals, and science stories in newspapers to see how skilled writers turn highly technical material into interesting reading. Use these same techniques to spice up your talk. Preparation How much time goes into researching, writing, and preparing for a speech? According to a religious magazine, it takes clergymen about seven hours to prepare a 20-minute sermon. Terry C. Smith, a presentations expert and author of the book Making Successful Presentations, says that to give his best effort requires one hour of preparation for every minute he will talk. Of course, the time you must spend to prepare your talk depends on several factors: your experience and skill in public speaking, your technical knowledge of the topic, whether the assistance of a company technical writer is available, and the importance of the talk. Also, it takes considerably less time to brush up an old presentation than to create a new one. The point, however, is that preparing a memorable address requires many hours--much more time than inexperienced speakers ever dream would be required. Plan your schedule accordingly so you can give your talk the attention it deserves. In a 20-minute, 2000-word presentation, there are limits to the amount of information that can be transmitted. To ensure a meaningful, informative talk, focus on a narrow, specific subject rather than a broad-based area. For example, "Chemical Process Equipment" is too broad a topic for a presentation. But 20 minutes is just the right amount of time for giving a useful lecture on "Seven Ways to Size and Select Static Mixers." A speech is just that--speech. And writing a speech is not the same as writing for the printed page. Words intended to be spoken must sound like conversation; or else the talk will seem stiff and stilted. To ensure a good talk, read your rough draft aloud--first to your-self, and then to others. Rewrite any sentences that sound awkward or unnatural until they roll off the tongue (and into the ear) smoothly and naturally. A little humor can help lighten a heavy technical talk and prevent your audience from drifting off. But overdoing the humor can ruin an otherwise fine presentation and erode the speaker's credibility. The best way to handle this is to pepper your talk with tidbits of warm, gentle, good-natured humor but to avoid jokes--unless you area natural-born comedian. Do not use off-color humor at any time, because what is funny to one person is offensive to another. Never lead off with a prepared joke. If it fails, it turns off the audience, and you look like a clown. Research You are probably knowledgeable in the topic of the presentation--otherwise, you wouldn't have been asked to talk. But this doesn't mean you know everything about it--or even enough to put together an engaging lecture. Good speakers supplement their own knowledge and experience with outside research and examples. The library is an excellent place to start: books, magazines, newspapers, and trade publications can provide a wealth of data, ideas, advice, and anecdotes. Interviews, informal chats, and letters exchanged with colleagues and experts in the field can further add to this information. Gather about twice as much material as you need. Then, when drawing on these data, you can be choosy, selecting only the best stuff. The process of doing research will also act to permanently increase your own knowledge. And this is a real confidence-builder to the speaker. As Cicero once said, "No man can be eloquent in a subject he does not understand." Organizing Your Material The best way is to take notes on index cards. Jot down one idea or one piece of information per card. You may also want to make a rough outline of your talk, then arrange the cards according to the topics on the outline. This helps you organize the material in logical sequence, and also reveals which areas require further research. Every talk has three parts: beginning, middle and end. In the beginning, you state your purpose, and provide a preview of what will be covered. This preview is a quick summary of the out-line of your talk. In the middle, you go through the outline point by point. Be sure to cover every topic promised in the preview. In the end, sum up your talk and ask for any appropriate action. A scientist might ask top management for funds to pursue a particular avenue of research. A salesperson might ask a group of prospects for an order. Visual aids have become a standard in business and technical presentations. And with good reason: visuals reinforce the presentation and help the audience remember your talk after it's over. Visuals also serve to focus audience attention on the speaker. There are other benefits. According to a study by the Wharton School, the use of visuals results in a greater percentage of the audience agreeing with the speaker's point of view. When visuals are used, participants come to a decision faster. And they perceive the speaker as more professional, more credible, more interesting, and better prepared than speakers who use no visuals. With today's modern computer graphics, visuals are affordable to firms of every size. A professionally produced color slide now costs anywhere from $10 to $35, compared with $50 to $125 just a few years ago. Slides are the most popular type of visual, followed by overhead transparencies and flip charts. The key to creating successful visuals is not to cram too much onto a single side. Each slide should contain no more than one simple graph or chart, or five short lines of copy. A good test of legibility is to hold the slide at arm's length and read it. If you can't make out the words, chances are the people in the back of the room won't be able to read the slide when it is projected. Arrive early to check out the room and equipment. Anyone who doesn't think this is important hasn't heard those words, "But no one said you wanted a slide projector!" If possible, run through the talk in the conference room before the audience arrives. Psychologists estimate that 80 percent of the population suffers from stage fright. What can you do to overcome butterflies? Practice helps. The more speaking experience you gain, the less frightening it seems. There are also seminars that teach stress-relaxation training and confidence-building techniques designed to reduce nervous tension. However, many professional speakers would advise you not to eliminate stage fright. A little anxiety, they say, is a good thing. It pumps you up, keeps you sharp and alert, and helps you "get psyched" so you can do the best job possible. Tips on Delivering Your Presentation * When talking, make eye contact with individuals in the audience. Look at a person, and act as if you are speaking directly to him or her. After a minute, pick someone else. This helps you communicate with the audience rather than just read to them. * Speak loudly enough so that people in the back can hear you. If people are too far away, ask them to move closer before you start. * Use gestures and tone and volume of voice to emphasize key points. * Stick to your main points as outlined in the visuals and your notes. Don't go off on tangents. * Leave time for a question-and-answer period. Take all questions after the talk, rather than allowing interruptions. * At the conclusion, summarize your main points and tell the audience what action they should take (or at least what you expect them to have learned, or want them to believe). Leave-Behinds A leave-behind is a document you distribute to your audience as a permanent reminder of your talk. The leave-behind is usually a bound booklet containing copies of the visuals or a reprint of the speech. If you intend to distribute a leave-behind, say so before you begin your talk. That way, the audience knows they don't have to take notes and they can sit back, relax, and enjoy the speech. But don't hand out the leave-behind until after the presentation. If you distribute it before or during the talk, people will read the leave-behind and ignore the speaker--you. This resource is (c) by, and compliments of Robert W. Bly, President of the Center for Technical Communication. Bob specializes in business-to-business and direct response advertising. ************************* Marketing Out of Town Speakers by Mary K. Gardner from AdultEdToday: www.AdultEdToday.com e-mail: AEToday@aol.com The business of professional public speaking is a booming business. Companies and corporations around the globe are willing to pay big bucks for those individuals who will come in to educate, inform, inspire or motivate their audiences. The American public is hungry for easy ways to make their life better and are attending lectures, seminars and workshops on everything from business topics health and well being to spirituality. There is a seminar topic for everyone! For seven years I was a celebrity agent at Keppler Associates in Washington, D.C. They represent personalities such as William F. Buckley, Bob Dole, Charlton Heston, Suzanne Somers, Robert F. Kennedy Jr. among others. I marketed these and hundreds of other speakers to colleges across the nation and learned a lot about marketing out of town speakers. I later owned and operated my own Public Relations firm, Marco Productions, Inc. in Charlotte, NC and worked with many authors, experts and athletes in alerting the media to their speaking schedules or their newest achievements. I have seen major celebrities draw a tiny crowd, and "no names" draw hundreds of people. The difference between a successful program and a flop is definitely in the preparation and the public relations. I have seen the same program draw thousands of people in one city, and less than a hundred people in other locations. The trick is to convince the public that this program is the hottest ticket in town, everyone will be there and if they don't go, they will be the ones missing out! To successfully market a speaking event, it is important to start marketing your speaker as soon as possible using three essential media outlets---print, television and radio. When dealing with the print media it's best to allow about two month's lead-time. Start by faxing the information and then call again to follow up. Next, send a promotional kit in the mail, and then call to follow up. Sometimes it takes five good connections for them to take you seriously or for the reporters to take action. You are not being a pest until they tell you, "we're not interested." Until then, you are just giving them friendly reminders. Also, call all of the local editors of the newspapers and weekly magazines who may carry a calendar of events and ask them if they would be interested or willing to run a story. Be prepared to overnight a black and white photo, information on the speech and bio to them. It's a good idea to pitch radio and television at least one month in advance. Most radio stations can interview your speaker over the telephone so the speaker should be able to work the radio interviews into his/her schedule (it's always a good idea to add a few lines into the speaker's contract where they agree to be available for radio and print interviews). These radio interviews are important because not only are they cost-effective but they reach many thousands of people who could be interested in coming to your event. If your speaker is coming from out of town on the same day as the event, there may not be as many advance TV opportunities as in radio. But it's still a good idea to pitch the TV stations and encourage them to cover the event. Even though TV coverage of the actual event won't bring in more people, it is great PR for your organization and helps you develop media relationships you can use in the future. Before you start marketing and calling the media, put together a written plan of action. Then ask yourself these questions: 1. What groups of people are automatically going to show interest in the topic? 2. What groups of people, if any, will hate the topic or protest it? (Controversy sells!) 3. How does this topic relate to the news right now? 4. How unique or different is this speaker or topic from the competitors? 5. Will the media be open to interviewing this speaker? Besides approaching the media, plan on contacting colleges and universities. They are a terrific place to advertise and to seek support. Fax the Dean or Department head of the classes that would be interested. Send flyers to the fraternities and sororities or any special interest groups or clubs that may show support. No one can have a standing room only, sold out event every day of the year. Even the super stars sometimes speak to only a few people. But the more creative you can be and the more people that are reached before the big event, the better chance there is of having a successful program. Mary K. Gardner (formally Mary Marcoccia) is a Business and Executive Coach, Professional Speaker and Corporate Trainer. She coaches and trains corporations and business professionals on Professional and Public Speaking, Excellent Communication Skills, Sales and Customer Service. ************************* From our sponsor ExpoWord.Net http://www.expoworld.net INDUSTRY ASSOCIATIONS Association for Convention Marketing Executives (ACME) http://www.softwaremgt.com/acme/ Association of Fair & Exhibition Organizers in Romania (ASOEXPO) http://www.ccir.ro/asoexpo/ European Major Exhibition Centres Association (EMECA) http://www.emeca.com/ Exhibition & Event Association of Australia (EEAA) http://www.eeaa.org.au/ International Association of Amusement Parks/Attractions (IAAPA) http://www.iaapa.org/ International Olympic Committee (IOC) http://www.olympic.org/ International Trade Centre Organisation (ITCO) http://www.intracen.org/ Polish Corp. of Trade Fairs and Economic Exhibitions 0rganizers http://www.polfair.com.pl Tourism Training Organization http://www.martex.co.uk/ace/tto/index.htm World Customs Organization (WCO) http://www.wcoomd.org/ INDUSTRY PUBLICATIONS Event Solutions Magazine http://www.event-solutions.com/ Festival Management & Event Tourism International Journal http://www.als.uiuc.edu/leist/fmet/home.html Meeting Planner http://www.meeting-planner.com/ Mid-Atlantic Events Magazine http://www.eventsmagazine.com/ Successful Meetings Magazine http://www.successmtgs.com/ EVENT SEARCH TOOLS American Philanthropy Review NGO Conference Registry Online An International registry for conferences, seminars, workshops, professional gatherings, and fund raising events for nonprofit and NGO organizations. http://CharityChannel.com/Events/ Carnaval Home Page Website containing timely information and a number of links to finding carnival related information for the world's 8 most popular carnival/mardi gras cities/countries (London, New York, New Orleans, Rio, Salvador, San Francisco, Toronto, Trinidad). http://www.carnaval.com/main.htm European Events Calendar Service Events and Activities relating to Telework, Teletrade, Economy matters. Produced by the European Telework Development Initiative, supported by the European Commission. http://www.eto.org.uk/events/ NACS Show Search List of upcoming general consumer shows produced by members of the National Association of Consumer Shows. http://www.publicshows.com/history.html Tradeshows in the United Kingdom http://www.wnprod.co.uk/shows.htm EVENT SUPPLIER SEARCH TOOLS Convention Central Information Services Provides information on industry suppliers to the Conference and Convention Industry across North America and the world. http://www.conventioncentral.com/ Events & Conference Directory Online Guide to the UK Corporate Hospitality and Events industry. support services, talent agencies, artists, and venue info. http://www.ecd-online.co.uk/index.htm ************************* Books & AudioTapes we recommend from our Online Bookstore Visit Speaker Services Bookstore http://speakerservices.com/product/bookstore.html Hundreds of books on speaking, presentation skills, humor, quotes and meeting planning Be Heard Now! How to Speak Naturally and Powerfully in Front of an Audience Lee Glickstein/Audio Cassette/1998 http://www.amazon.com/exec/obidos/ASIN/1564556409/speakerservices Be Heard Now! Tap Into Your Inner Speaker and Communicate with Ease Lee Glickstein/Hardcover/1998 http://www.amazon.com/exec/obidos/ASIN/0767902602/speakerservices Speak and Grow Rich Dottie and Lilly Walters/Paperback/1997 http://www.amazon.com/exec/obidos/ASIN/0134904001/speakerservices.com Simply Speaking: How to Communicate Your Ideas with Style, Substance and Clarity Peggy Noonan/Hardcover/1998 http://www.amazon.com/exec/obidos/ASIN/0060392126/n/speakerservices.com Fearless Presenting: A Self-Help Workbook for Anyone Who Speaks, Sells, or Performs in Public Eric Maisel / Paperback / Published 1997 http://www.amazon.com/exec/obidos/ASIN/0823088340/speakerservices Getting Your Message Across: The Seven Steps to Communicating Successfully in Every Situation James Hooke, Jeremy Philips / Paperback / Published 1998 http://www.amazon.com/exec/obidos/ASIN/073180550X/speakerservices Great Session Openers, Closers, and Energizers: Quick Activities for Warming Up Your Audience and Ending on a High Note Marlene Caroselli / Paperback / Published 1998 http://www.amazon.com/exec/obidos/ASIN/0070120102/speakerservices Great Speakers Aren't Born; How to Develop Winning Presentations George Kops, Richard Worth (Contributor) /Paperback / Published 1996 http://www.amazon.com/exec/obidos/ASIN/0811908410/speakerservices Inspire Any Audience: Proven Secrets of the Pros for Powerful Presentations Tony Jeary / Paperback / Published 1996 http://www.amazon.com/exec/obidos/ASIN/1883454077/speakerservices Knockout Presentations: How to deliver your Message with Power, Punch and Pizzazz Diane Diresta/Paperback, Chandler Press House, 1998 http://www.amazon.com/exec/obidos/ASIN/1886284253/o/speakerservices Books on Meeting Planning Comprehensive Guide to Successful Conferences and Meetings: Detailed Instructions and step-by-step Checklists Leonard Nadler/Hardcover/1987 http://www.amazon.com/exec/obidos/ASIN=1555420516/speakerservices Convention and Meeting Planners Handbook: A step-by-step Guide to Making Your Event a Success MicheleVoso/Hardcover/1990 http://www.amazon.com/exec/obidos/ASIN/0669211532/speakerservices The Complete Guide for the Meeting Planner David Jedrziewski/Paperback/1991 http://www.amazon.com/exec/obidos/ASIN/0538703423/speakerservices GROW YOUR BUSINESS THROUGH SPEAKING-3 Audio Tapes Conley Falk, Michael Jeffreys and Joyce Schwarz share secrets that will help effectively build your business with speaking. If your business depends on your ability to communicate and speak effectively, you will find this information invaluable. On this tape, you will hear: Tape 1: Conley Falk: Speak Like a Pro Whether you are conducting business meetings, selling products or services, public speaking or giving presentations, you can be more effective if you speak like a pro. Conley is a speech coach who works with individuals and Fortune 500 companies. Tape 2: Michael Jeffrey's: Success Secrets of the Motivational Superstars Discover the real secrets of the superstars of the speaking world. Michael is a speaker and author of four books and several audio and videotapes. Tape 3: Joyce Schwarz: Future Trends -- What's Hot, What's Not The latest information on the new businesses, careers, technologies and moneymaking ideas for the new millennium. Joyce is a speaker, author and career packager. She works with entrepreneurs and Fortune 500 companies as a new technology and trends analyst. To order: http://speakerservices.com/products/index.html ************************* SPONSOR THIS NEWSLETTER! Get your message out to speakers and meeting planners in this fast growing newsletter. 1) $25 a month, limit to 6 lines of text, 60 characters per line­­6 issues $125 paid in advance. 2) E-mail susan@speakerservices.com for number of subscribers, payment information etc. Previous issues are available at http://speakerservices.com/nl/index.html To contribute information to this newsletter send via e-mail to: susan@speakerservices.com. Letters and comments are happily accepted. To remove yourself from this newsletter send an e-mail message to susan@speakerservices.com with remove in subject. ************************ Meeting planners looking for speakers for free and fee or entertainers for your programs check out our Internet Edition of Speaker Services: http://speakerservices.com. Speakers and entertainers great our introductory photo listing rates for the Internet Edition of Speaker Services: http://speakerservices.com. Presentation skills and marketing workshops offered in the Los Angeles area. Customized trainings available. ************************ Speaker Services Susan Levin 4023 Meier Street La, CA 90066 310-822-4922 Toll free- 877-773-2800 e-mail: susan@speakerservices.com website: http://speakerservices.com