 |
 |
 |
 |
||||||||
 |
 |
 |
 |
 |
|||||||
 |
 |
 |
 |
 |
|||||||
|
|
|
|
|
|
|
|
|
|
|
|
|
SPEAKER
SERVICES NEWSLETTER, August 2003
http://speakerservices.com
To
unsubscribe:
Remove in subject line
Get Listed
in the Directory:
http://speakerservices.com/adv_pkt.html
Content:
1. New & Renewing Speakers
2. A Note from the Publisher, Susan Levin
3. Promotions/Advertising
4. Request for Info, Tips and Advice
5. Article, Vickie Sullivan
10 Ways to Use
Public Speaking to Further your Career Goals
*****************************************
NEW &
RENEWING SPEAKERS/AUTHORS FOR
August 2003
See Entire
List of Speakers/Authors
http://speakerservices.com/categories/allspeak.html
Norris
Beren: Author http://speakerservices.com/fee/beren_n.html
Risk
specialist offers emergency disaster planning for families, businesses and
organizations
David
Evans: http://speakerservices.com/free/evans_d.html
Team Building,
Creativity, Conflict Resolution
Mediator's
creative solutions triumph over organizational crises
Ari Galper: Author http://speakerservices.com/free/galper_a.html
Employee
Relations, Sales, Business Solutions, Business, Communication, Management,
Marketing, Motivational, Success
Contrarian's
Reverse Selling™ mindset turns traditional sales approaches inside-out
Godfrey
Harris: Author http://speakerservices.com/free/harris_g.html
Political
policy consultant galvanizes audiences with his ideas on how we can return to a
more civil society
Mike Moore:
http://speakerservices.com/fee/moore_m.html
Humorist-speaker
says that laughter is the most powerful cure for stress
Maureen
Murphy: http://speakerservices.com/free/murphy_m.html
Insider's
secrets to a high-impact life (or business) revealed
************************************************
A NOTE FROM
THE PUBLISHER, SUSAN LEVIN
I am accepting
registration at this time for out Video Demo Showcase on October 4th in Beverly
Hills, CA.. Please call me
or e-mail me for a sample demo so that you can see our outstanding work. Samples in real player are on the
website see http://speakerservices.com/videoprod.html .
I have great
news! Dan Poynter the king of self publishing has agreed
to do a workshop for us November 1 in Los Angeles. The 4 hour workshop is called There is a Book In You. Dan will offer tricks, tips and
techniques on writing, producing and promoting your book. This is the first of our Expert Series
and it will only be $99 for the day or $125 at the door. For our out of towners it will be at a
hotel near LAX that has a shuttle......... This will sell out quickly so register soon. Please look at the calendar of events
for more details. http://speakerservices.com/services/la.html.
Don't forget
our Recommended Resource List: http://speakerservices.com/resources/index.html We just added Lightbourne an award winning Book
Design Company and there are at
least 20 other vendors there for you to contact. Remember this is not a list of speakers but suppliers who
can support you in your various ventures.
Susan Levin
Speaker
Services
310-822-4922
________________________________
Get Listed
in the Directory:
Deadline
for listing 15th of each month for the following month
http://speakerservices.com/adv_pkt.html
Speaker
Services since '92 supports professional people in growing their business
through speaking.
_________________________________
PROMOTIONS/ADVERTISING
"People
appreciate our newsletter," says John Alston, CSP, CPAE. "They say
it's of value to them. It adds to our professionalism. It's more of an
investment than an expense. It generates good will and bookings." Hire
Jeff Rubin to get similar results from your newsletter. Great sample packet.
Jeff Rubin, 877/588-1212; jeff@put-it-in-writing.com. http://www.put-it-in-writing.com
**************************************
REQUEST for
INFO
Person to
help with administrative work sales work
Dina Silver,
Pegasus Coaching Group, dina@pegasuscoachinggroup.com
I need a
referral to a fabulous person who can help me do some administrative work and
some sales work for my business. I
want a focused, self-starter who's enjoys selling, marketing, talking to new
people and creative brainstorming.
Computer literacy is essential, as some of the research is
web-based. It is possible that the
person need not be local, and might tele-commute.
The work is
part-time and/or project based (whatever is better for the individual. I can't pay a high hourly, so someone
young and eager and SMART is my best bet. 310-393-8082.
_______________________
AUTHORS
WANTED
Steven E Steveneschmitt@cs.com
Would you like
to be a co-author in our fifth book, Wake Up...Live the Life you Love with
Wayne Dyer, Mark Victor Hansen, Brian Tracy, Dottie Walters, Robert Allen and 5
more # 1 best selling authors. You
can be a co-author with these major best-selling authors and use the books for
gifts, promotions, or your educational material presale packets. We need your story, 350 words on living
a life you love. Reply to Steveneschmitt@cs.com.
_______________________
Bookman
Publishing has been offered a unique opportunity by a network of
AM and FM
radio stations to produce and broadcast a series of one hour talk shows with
authors
Brien
Jones brien@bookmanmarketing.com
Two authors
will be interviewed in each weekly, one- hour broadcast, guaranteeing 24
minutes of actual air time per author.
If you feel 24
minutes of air time is too much, we can also offer authors 30-second
commercials on the show.
Whether you
self-published, or your book was produced by a subsidy publisher or
print-on-demand publisher, we will sell your book. (And no, you don't have to reprint or republish with us.
(800) 342-6068, www.bookmanmarketing.com.
**************************************
TIPS and
ADVICE
Make the
Most of All the Truth You've Got
Burt
Dubin burt@burtdubin.com
"There's
a whole summer of sunshine in every flake" This, a few years ago, was the
Kelloggs Corn Flakes headline in ads selling their product. reflect on this phrase. It is called creating an aura.
We who speak
for money are to do that. Ask
yourself how you can create an aura about what you offer. It is easy. You simply add perceived value. All value is perceived value.
_______________________
Test drive
your preferred speaking 'uniform' prior to the day of the event
Dianne M.
Daniels ddaniels@cityofnorwich.org
Never go to a
speaking engagement without trying on and double-checking your preferred
speaking 'uniform' prior to the event. You absolutely need to know if something
has a stain, a rip or tear, if it still fits you well enough, if it's the right
color for you, etc. Try on everything from shoes to hosiery, accessories and
any jewelry you plan to wear. Don't leave yourself open to a potential disaster
before a speaking engagement.
Always bring a
spare outfit. Make sure that you have a backup outfit to wear to your speaking
engagement that fits into your carry-on bag. If your luggage gets misplaced or
lost by your airline or other travel method, you'll still be able to present a
professional and polished image. This outfit should be one that packs well (for
women, think coordinated knits; for men, a wool /poly or Tencel blend that
wrinkles less and irons quickly), and include coordinated accessories and
shoes.
_______________________
Jumpstart A
Pesentation
Rev. Dr.
Louise-Diana louise-diana@innerfitness.com
A personal and
true story can set the tone for a strong opening in your presentations. I
recently began a talk with the experience I had living in a monastery in Sri Lanka while participating in a 30 day silent retreat.
It tied in perfectly with the subject I spoke on: Finding Stillness In A Busy
World. It was so quiet in the room , you could hear a pin drop.
_______________________
Identifying
Large Quantity Booklet Prospects
Paulette
Ensign paulette@tipsbooklets.com
Think of
selling a booklet about your speaking topic to companies and organizations who
want to use your booklet to promote their own products and services. Your sales
will typically be much larger and often easier with that kind of sale than to a
group who wants to use your booklet to distribute to their employees. It is a different
mindset when buying for employees, and is a finite, usually smaller number of
people than when positioning your booklet promotionally. Every booklet of yours
distributed by that company or organization promotes both their company's
products as well as your services. You get paid for for your marketing!
_______________________
FREE E-ZINE
for PROFESSIONAL SPEAKERS
Lilly Walters
has a free e-zine you might be interested in. It is filled with useable
information for professional speakers, seminar leaders and trainers.
This new
e-news project is specifically for professional speakers, seminar leaders and
consultants. She coves issues that
affect our industry today, as well as; tips to work with speakers bureaus in
today's economy; what types of demo tapes are working -with whom and why;
interesting sources of research.
Also excerpts
from her books, such as: "What to Say When You're Dyin' On the
Platform!" (McGraw Hill - hilarious saver lines). "The Bi-Annual
Speaking Industry Reports: Reports from and about Professional Speakers,
Speakers Bureaus and Meeting
Planners." Where We Were, Where We Are, Where We Are Going. "Secrets of Successful Speakers-
How You Can Motivate, Captivate and Persuade", "Speak and Grow Rich"
Sign up, and
see past issues of this e-news by going to http://www.motivational-keynote-speakers.com/enewssubscribe.html
_____________________________________
SPEAKER
SERVICES RECOMMENDED RESOURCES
http://speakerservices.com/resources/index.html
Do you need a
meeting/workshop space in Santa Monica, CA?
Do you need
Book Marketing/Promotional Services?
Do you need
help with Book Writing/Ghostwriting
Do you
need Book Mentoring?
Do you
need Book Shepherding?
Do you need
Editorial/Publishing Services?
Do you need
Tips Booklet information?
Do you need
Newsletter Services?
Do you
need Transcription/Secretarial
Services?
Do you need a
PR/Marketing Consultant?
Do you need
Media Training?
Do you need
Presentation Skills Training?
Do you need a
Public Speaking Success?
Do you
need a Graphic Designer?
Do you need
Presentation Graphics?
Do you need
Book/CD cover design?
Do you want to
be booked Radio and TV?
Do you need a
Business/Intellectual Property Attorney?
Do you need
Accounting Services?
Do you need
Credit Card Processing?
Do you need an
Organizer?
Do you need an
Audio Production and Recording Studio?
Do you need
Video Production Services?
Do you need
Video, CD or DVD Duplicating?
Do you need
Custom Chocolates?
Do you need a
Photographer?
Do you need
Web Design and Web Hosting?
Click on this
link http://speakerservices.com/resources/index.html to find these services
_____________________________
10 Ways to
Use Public Speaking to Further your Career Goals
Vickie K.
Sullivan, http://www.SullivanSpeaker.com
If
you’re not visible, then you are invisible. When you participate in
panel discussions and do stand-alone speaking at both company conferences and
industry events, you can broaden your appeal and generate opportunities you
never knew existed. Here are 10 ways to leverage a single speech to
further your career goals:
Say
something different. If you say the same things as everyone else, your
speech can boomerang and label you as “nothing special.”
Break out of the box and question conventional wisdom; offer alternative ways
of thinking that make sense; show how having different assumptions can create
different solutions. (See my free online tutorial for help in differentiating
your content.)
Showcase
your speech. Who needs to know about you? Invite them. Don’t
depend on the audience the host provides. Be sure to ask permission; most
will say yes, especially if the group is large enough that a few extra people
won’t disturb the flow. Best time to ask? Before accepting the
invitation.
Reuse
your content. Use the speech as a reason to submit an article for a
national journal or company intranet. It’s easy to do—just present
some of your information. (But not all of it—you want to give people a
reason to attend your session.) Most association editors readily print articles
by the presenters in order to publicize the event.
Leverage
your invitation. Announcements to your network, such as “I’m
giving a speech on _____ topic . . . any war stories will be appreciated.
And yes, I’ll change the names to protect the guilty and the
innocent.” Letting friends know you are speaking without bragging can
help position you as a “rising star.”
Distribute
the tape. Many conferences tape the session to sell afterwards.
Negotiate with the sponsors for free copies, volume discounts or even limited
permission to copy and send tapes to those who couldn’t hear you
speak—a great way to follow up on the invitees who were interested but
couldn’t be there.
Research
to customize. Looking for a reason to talk with someone important?
Interview them to customize your speech. They’ll be flattered—and
you just started a great relationship! Be sure to get permission to use
their specific examples or story; ask if you can quote them (they’ll
almost always say yes). Then send them a tape so they can experience their
ideas through you.
Springboard
your new visibility. What else can you do for this organization to help
their members with this topic? Host a discussion? Create a special
interest group? You can make this happen before the speech to generate
interest in your topic. You thus build attendance through word of mouth.
Stay
connected. Continue to benefit from your exposure by maintaining the
connection you began with your audience. Develop something as a follow
up—a weekly chat room to discuss experiences, or an informal support
network you invite them to join. You get continuous visibility and the
positioning deepens. The connections will pay off.
Create
tools. Creating tools and processes allow you to be seen as more than a
talking head. Go beyond recommendations and standard models to create a list of
questions that spur thinking or a process that can be easily applied. You will
be known as the creator of the “______ process.” Such a list can
take on a life of it’s own—much to your benefit.
Give
gifts. Put your list of questions or process on an oversized business
card and laminate it. Your audience has it for easy reference and will
keep it long after the notes are tossed. But don’t substitute this for
handouts and notes.
Since 1987,
Vickie K. Sullivan, President of Sullivan Speaker Services, has generated
six-figure revenue streams for hundreds of experts and industry leaders who use
public speaking as a marketing tool. Sign up for her free newsletter at http://www.SullivanSpeaker.com.
*****************
I welcome you
tips and advice and short articles please send via e-mail to .
***********************************************
PROMOTIONS/ADVERTISING
RATES:
Get your
message out to speakers 6,000 plus and meeting planners in this fast growing newsletter.
$50 a month,
25-50 words of text and a link to your website, or 6 months for $275 paid in
advance.
Terms:
Deadline is
one week before the end of each month
Payment must
be received in advance
To get
started:
1- Email your
advertising copy to
2- Provide
payment by credit card-specify length of time
************************
Previous
issues are available at
http://www.speakerservices.com/nl/index.html
To contribute
information to this newsletter send via e-mail to:
.
Letters and comments are happily accepted.
To remove
yourself from this newsletter send an e-mail message to
with remove in subject.
************************
Book
Speakers/Authors:
http://speakerservices.com.
Get Listed in
the Directory:
http://speakerservices.com/adv_pkt.html
Workshops:
http://www.speakerservices.com/services/la.html
Video
Production Services: http://speakerservices.com/videoprod.html
Speaker Audio
Tapes/Books
http://speakerservices.com/products/index.html
************************
Speaker
Services
Susan Levin
4023 Meier
Street
LA, CA 90066
310-822-4922
FAX: 310-822-9025
Toll free-
877-773-2800
e-mail:
website: http://speakerservices.com
|
|
|
|
|
||||||||
|
|
|
|
|
|
|||||||
|
|
|
|
|
|
|||||||
|
|
|
|
|
|
|
|
|
|
|
|
|