Tap the power and potential of a new generation of women at midlife and beyond.
Learn about both the strengths and challenges women face as they transit new life stages at midlife and beyond.   Dr. Carol Orsborn draws on her extensive body of knowledge to show women how to make the most of life at this dynamic stage of their lives, and marketers how to tap into the power of this unprecedented generation of women.  A best-selling author, Dr. Orsborn is a sought-after expert who has appeared on Oprah, The Today Show, NBC Nightly News and The CBS Early Show.
 
“Midlife transitions present both challenges and opportunities,” says Dr. Orsborn, who shares the latest research drawn from the cutting edge of the social sciences, enhanced by the collective wisdom of her generation’s lifetime of experience.
 
Dr. Orsborn's presentations include:

Saving Your (downsized) Soul: Thriving in Times of Challenge and Change
Unemployment rates for Boomer men and women 55+ are at the highest levels since 1929. Dr. Carol Orsborn draws upon the social sciences, original research and personal experience to point the way towards new levels of clarity, resourcefulness and empowerment. This talk is based on her most recent book:  “The Year I Saved My (downsized) Soul:  A Boomer Woman’s Search for Meaning…and a Job.”

Well-Connected and Wired: Targeting Boomer Women On and Offline                         
Boomer women outspend all other segments in the consumer marketplace. The key for marketers is to reach, influence and motivate this lucrative but challenging consumer on the deepest levels. Drawing upon the latest research, you will learn how to ensure that your marketing strategies motivate women at midlife and beyond in the dynamic context of the four generation marketplace.
 
The Art of Resilience: Mastering Times of Transition                                 
There are times in life, work and society where challenge and change are the norm, rather than the exception. This experiential keynote, workshop or retreat is based on both cutting-edge research drawn from the social sciences and on the collective wisdom of a generation’s lifetime of experience. Participants will tap into new sources of courage, flexibility and strength for direct application in their lives, work and organizations.   

Dr. Carol Orsborn is an internationally-known author on issues related to Boomer women, life stage transitions and quality of life. She is the author of 16 books translated into 15 languages, including Boom: Marketing to the Ultimate Power Consumer—the Baby Boomer Woman (Brown/Orsborn)  and Random House’s The Art of Resilience.  Dr. Orsborn has provided counsel to over 100 leading companies in a broad range of industries including AT&T, AARP, Hallmark, Pfizer Pharmaceuticals, Prudential, The Walt Disney Company and Visa.

She currently serves as senior strategist with VibrantNation.com, the leading online community for smart, passionate women 50+. The founder of Superwoman’s Anonymous, Carol is credited for her groundbreaking work on simplicity for women seeking balance between work and personal life. Speaking to and for her generation, she has appeared on Oprah, NBC Nightly News, and on The Today Show multiple times, and has been featured in People Magazine and The New York Times, among others. Carol received her Ph.D. from Vanderbilt University in the area of History and Critical Theory of Religion and has served on the faculties of Georgetown University, Vanderbilt and Pepperdine University.

What people are saying...
 
“You brought a level of intelligence, detail and application to real-life situations that I could put to use immediately. It was a great bonus to have you personally present to sign my copy of Boom. I'm so glad Prudential asked you to speak.”
 ─ R. Overdorff, Partner, Medallion West   

“Carol has an extraordinary ability to connect with her audience.  Her thoughtful insights into boomer women’s experiences, delightful wit, and engaging delivery keep everyone rapt with attention.  As I looked around the room at the session I attended, I saw everyone leaning forward and smiling as she spoke.  Her presentation really resonated with us on both personal and professional levels.”
-  Michelle Bauer, Founder and Chief Strategist, Common Language

“Carol has that rare and amazing ability to challenge a group’s thinking, and do so in an appealing and supportive manner. She elevates thinking and enlightens. It’s a pleasure to be part of her sessions.”
-  Devon Scheef, HR Consultant to Southern California Edison

“ Carol Orsborn recently presented her “Intuitive Decision Making” workshop at weSPARK, a cancer support center based in Los Angeles.   Carol is an engaging, warm, dynamic, inspirational speaker. Her workshops are captivating and thought provoking. The group was on the edge of their seats and engaged for the entire 3 hour workshop.”
-  Nancy Allen, Program Director, weSPARK Cancer Support Center