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| Program Schedule FRIDAY, MAY 2 FOUR-PLAY: THE FUN-DAMENTALS for an ORGASMIC PRESENTATION Maverick trainer Jack Barnard firmly believes that the vast majority of speeches and presentations although they may be entertaining, even slickly presented do not deliver the bang for the buck. His cheeky, mischievous presentation called Four-Play pulls back the covers and reveals the four essentials that must be present if the audience is going to have the blood-rushing, toe-curling experience they deserve. (Jack calls these four conditions the Fun-damentals because "if you're not having a good time out there speaking, you're definitely in the wrong business.") Roll up your sleeves and loosen your collars-it will be a wild ride! You'll learn: - What an audience really wants and how to give it to them - Why an audience wants connection much more than perfection - Why engagement beats information every time - Why it's not enough to be branded - a speaker needs to be Fire-branded! - How to touch us, not just teach us! Jack Barnard — the emcee for this singular event and one of its main presenters — is a master presentation and branding coach, a media trainer and writer: a true maverick in the business. He works with speakers, authors and entrepreneurs, both one-on-one and in groups. His original method emphasizes the uniqueness of the individual, focusing on the permission to bring forth one's distinctive style. He is also the developer of SourceWork, a playful technique of dynamic expression. Jack has facilitated hundreds of SourceWork events in both the US and Europe. Among others, Jack is the author of We Get Our Cue From You: The Communion Approach to Public Speaking and three CDs: The Soul of Speaking, Mesmerize Your Audience and Storytelling. http://www.speakerservices.com/about.html _______________ Susan Levin 11:30am-1:00pm  CREATE & SELL INFORMATION PRODUCTS As speakers you are in the information business and are not limited to the spoken word. Many speakers have expanded their focus to become information entrepreneurs resulting in more customers and more income. Susan Levin, International Marketing Consultant and owner of Speaker Services since ‘92 will show you how to take your expertise and develop a myriad of products and services that will dramatically increase your sales. www.speakerservices.com & www.speakerscommunity.com - Discover the best products to create and sell on and offline 2:30pm-4:00pm Web 20 MARKETING:
Web 2.0 is the "techy" catch phrase term for all of the new generation
of interactive web content tools that can raise your visibility and
build your brand online. -
The importance of Web 2.0 for your business, how it can improve your
bottom line, increase online visibility, ROI and marketing results She is the co-founder of SellMoreBooks.com and co-author of "The Author's Guide to Explosive Online Success Using No-Cost Internet Strategies" multimedia system. Michelle is a member of the National Association of Female Executives, and was nominated for the 2005 Top 25 Black Business Women in America awards. _______________ Jack Barnard 4:30pm-6:00pm THE MAGIC OF SPEAKING IS INVISIBLE You can have all the outside stuff together, you can be fire-branded, media-trained, slickly structured; have well-designed, colorful one-sheets, possess a commanding voice, connect like peanut butter and jelly, and look like Dr. McDreamy…but if you're not truly cozy surfing the present moment, results are compromised. It's all about the present moment. That's where the promise of speaking and presentation is brilliantly delivered. - How willing — and able — are you to tell us the truth when that's what we really need to hear? - How important is it for you to get all fives on your evaluation sheets? - How likable are you as a human being? How charismatic? How authentic? - How comfortable are you here/now here/now here/now? Jack Barnard has been a trainer/facilitator for over thirty years. In scores of different formats, his deepest background has always included assisting participants to dance with their fears and doubts and hip-hop into the never-ending Now. In this hands-on, interactive session, we will playfully access the power of presence and have more fun than we paid for. THE MAGIC OF SPEAKING IS INVISIBLE 7:30pm-9:00pm Optional OPEN CIRCLE DISCUSSIONS WITH SPEAKERS _______________________________________ SATURDAY, MAY 3 Sheryl Roush 9:00am-10:30am MARKETING DESIGN: HOW TO CREATE SOLID GOLD ONE-SHEETS Are your marketing materials really working for you? Need fresh ideas? Discover golden nuggets you can use immediately on your one-sheet, brochure, website, postcard, business card, flyer... Bring YOUR printouts for instant application! - Understand who your readers are - and what they need to buy/book - Choose the best typestyles, colors and page layouts - Capitalize on your uniqueness and branding - Time-saving shortcuts for maximum effectiveness  - Learn easy ways to overcome creative blocks, write copy, and generate ideas Sheryl Roush is a 32-year veteran in graphics and marketing design. She is an internationally top-rated trainer (8 countries), 5-time author on the subject, and considered NSA’s one-sheet guru. Her articles on one-sheets have been published in NSA’s Professional Speaker Magazine, and her “Solid Gold Speaker One-Sheets” DVD is endorsed by NSA presidents. A keynote speaker who understands the market, she has presented on programs alongside numerous celebrities. Sheryl branded NSA’s 2006-7 President Lenora Billings-Harris and designed all of her marketing materials. www.SparklePresentations.com BONUS OFFER: Submit your one-sheet in advance to be reviewed, only $25/side. Email your PDF, or Word.doc, to Sheryl@SparklePresentations.com Indicate “Speakers Summit” in the subject line. _______________  Linda Hollander, The Wealthy Bag Lady 10:45am-12:15pm TOP 5 WAYS to ATTRACT CORPORATE SPONSORSHIP Would you like to do what you love and have someone else foot the bill? Have you ever thought about corporate sponsors for your business, book charity, speaking or events? America’s most successful companies partner with sponsors. - Identify and attract potential sponsors - Recognize the biggest mistakes most people make - Create professional proposals that spotlight your assets and land you the big bucks - Find out how much money to ask for (don’t sell yourself short) - Learn the secrets for sponsors to renew again and again Linda Hollander is known as the “Wealthy Bag Lady”. She is the author of the #1 best-selling book, Bags to Riches: 7 Success Secrets for Women in Business. She is the industry leader in teaching entrepreneurs and speakers about small business success. As the founder of the Women’s Small Business Expo, she has engineered massive empowerment events that take place every year all over the country. Her forthcoming book, Women Hold the Purse Strings, will give companies powerful strategies for marketing to successful women. Her corporate sponsors include Citibank, Fed Ex, Southwest Airlines, Staples, Health Net, Wal Mart / Sam's Club, Bank of America, Omega World Travel and IBM. www.WealthyBagLady.com _______________ 1:30pm- 3:30pm  HOT SEATS, HOT SPOTS An opportunity for gutsy participants to break through the old speaking walls and end up with a most unusual video selling product. A dynamic teaching demonstration for all participants. Magic is created before your eyes with these mini-coaching HotSpot sessions. 6-7 players maximum. Each player will prepare a 3-4 minute mini presentation (using what was learned in the SS event) which will be critiqued by Jack Barnard in the front of the room, then they will re-deliver their talk to the other participants. This mini talk will be videotaped so that can be used on a website, as part of video demo, youtube and as a way to excite potential clients about who you are and what you do. Cost for each player: $300 Sign up in advance to hold your hot seat
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Michelle Price is a New Media & Web 2.0 strategist and the secret weapon behind many successful business people including NY Times, Amazon.com
and Barnes&Noble.com best selling authors and Internet
millionaires. Her specialty is helping professionals find and
attract their perfect online audience, then create follow-up systems
that immediately boost visitor response and build online marketing
momentum and generates leads for their business.
