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| PROGRAM Jack Barnard is our emcee at Speakers’ Summit ’09 and one of our main presenters. He is a true maverick in the business — a master presentation and branding coach, media trainer and the author of We Get Our Cue from You: the Communion Approach to Public Speaking. ************ Friday Speakers- May 1 Marilyn Snyder, M.S. AVOIDING DEATH BY POWERPOINT What causes DEATH BY POWERPOINT? Audiences say: “Boring slides, boring presenter.” Presenters say: “Frustration with hours wasted creating mediocre shows.” Join Marilyn as she demonstrates how to easily create audience-focused programs, drive home the message and maximize retention. Learn professional PowerPoint design techniques that can be applied to show after show—all part of learning how to communicate visually. Bring your PowerPoint show for a free review! • The three elements that spell success for every PowerPoint presentation _________ Colin Daymude DOUBLE YOUR SALES by Automating your Marketing, Sales, and Customer Relationships Have you ever wondered how the big name marketers, authors, speakers and coaches get their message out to the masses in a systematic and consistent fashion every time, without fail? Learn the ins and outs of the dynamic tool that is used and endorsed by legends such as Dan Kennedy, Yanik Silver, Alex Mandossian, Stompernet and so many more. And find out why Michael Gerber, Author of “The E-Myth” said, “Infusionsoft is a Gift From God”. • Kick start your marketing efforts with pre-loaded campaign sequences and email templates • Automate recurring billing programs • Instantly create marketing and sales reports...so you know what's working and what isn't • Track email deliverability and open rates • Tracking marketing correspondence, appointments, and tasks with your customers • Automate consistent follow-up messages such as newsletters, weekly tips, and upcoming sales • Segment your customers into meaningful lists that include past purchases, buying history, and typical sale price Colin Daymude is a national speaker, trainer, coach and author of 2 books and numerous industry white papers, Colin founded The Annual Mortgage Marketing Review Conference and was former CEO of the fastest growing training company in the US. Colin has personally and/or through Infusionsoft consulted with over 100k businesses and has been described as being on the “cutting edge as a speaker and marketing expert”. _________ Geoff Zimpfer GET PAID FOR SPEAKING WITHOUT EVER LEAVING THE COMFORT OF YOUR HOME Discover how Any Speaker, Coach or Professional Can Easily Use Webinars to Get • Webinars vs. Webcast - What's the difference and which one is best for you? Geoff Zimpfer, “The Webinar Marketing Pro” brings his industry ‘insider’ knowledge and experience to speakers, authors, entrepreneurs and small businesses, helping them leverage the power and speed of Webinars to grow sales, expand markets, build deeper client relationships, and make more money – without spending a fortune!
_________ Susan Levin & Jack Barnard RULES OF THE SPEAKING/ MARKETING GAME Establish yourself as an expert through speaking - a powerful marketing tool that lifts your business or service to the next level. Begin now to build a profitable speaking business that gets your message out to the world. Susan Levin, International Marketing Consultant and owner of Speaker Services since ‘92 will show you how to take your expertise and develop a myriad of products and services that will dramatically increase your sales. www.speakerservices.com & www.speakerscommunity.com _________ Jean-Noel Bassior SELF-PUBLISH YOUR BOOK ─ OR GO MAINSTREAM? This talk shows you how to: • Decide if you should self-publish or go mainstream Rob Schultz QUICK START SECRETS TO YOUR NON-TECHIE TRAFFIC BONANZA! _________ Daniel Hall  SPEAKERS CRUISE FREE: Trade Your Talents For Free Luxury Cruises You will discover how you can qualify for a lifetime of free luxury cruises. Here's the fun thing - ANYONE can do it. You don't need to be on the professional speaking circuit, in fact these cruise ship bookings can be arranged so you do very little stand up speaking. All you need is a passion for sharing an interesting topic, or in the case of arts and crafts, lead people in creating a project. • Free cruises for yourself and traveling companion _________ Howard Jay- Meta-Magician Networking in the Exhibit Hall ________ Saturday Speakers- May 2 Jack Barnard THE SECRET OF SPEAKING Client: "Hey Coach, they loved it, I wowed 'em man! I got all 5's on my evaluation sheets." Jack Barnard works with speakers, authors and entrepreneurs, both one-on-one and in groups. His original method emphasizes the uniqueness of the individual, focusing on the permission to bring forth one's distinctive style. _________ Sheryl Roush SOLID GOLD ONE-SHEETS  Are your marketing materials really working for you? Need fresh ideas? Discover golden nuggets you can use immediately on your one-sheet, brochure, website, postcard, business card, flyer... Bring YOUR printouts for instant application! You will learn how to: • Understand who your readers are - and what they need to buy/book • Choose the best typestyles, colors and page layouts • Capitalize on your uniqueness and branding Sheryl Roush is a 33-year veteran in graphics and marketing design. She is an internationally top-rated trainer (9 countries), 5-time author on the subject, and considered NSA’s one-sheet guru. Her articles on one-sheets have been published in NSA’s Professional Speaker Magazine, and her “Solid Gold Speaker One-Sheets” DVD is endorsed by NSA presidents. A keynote speaker who understands the market, she has presented on programs alongside numerous celebrities www.SparklePresentations.com _________ Alex Carroll DOUBLE YOUR SPEAKING FEES & TRIPLE YOUR BOOKINGS … Speakers can cash in on the free radio publicity gold mine! Radio expert Alex Carroll reveals: Website www.radiopublicity.com _________ Lisa Sasevich DESIGNING and PRESENTING IRRESISTIBLE OFFERS _________ Nancy Marmolejo  GET FREE PUBLICITY and ATTRACT NEW CLIENTS WITH THE POWER OF SOCIAL NETWORKING You know that social networking is THE place to be for online marketing, but how do you know if you have a quality presence on sites like Facebook and Twitter? Social networking strategist Nancy Marmolejo will share with you her “magic secrets” of social networking that save time, maximize visibility, attract profitable JV partners, bring in new clients, and lure the media. • How traditional internet marketing and social marketing differ and how these differences can make or break your success • Examples of best practices in social networking, with a list of Do’s and Don’ts for building relationships • A 3-part strategy to turn a total stranger into a lucrative business prospect without ever having to sell or apply pressure • What it means to integrate your social networking and how it can dramatically increase your online presence and overall effectiveness • The 1 Big Strategy you need to stay consistent and memorable • Time saving tips so you can “look busy” on several sites without ever having to log onto a single one • Cutting edge strategies to connect authentically with your market and the tools to get that done Nancy Marmolejo is a PR, media, and social networking strategist who teaches entrepreneurs how to generate more money and attention by positioning themselves in the spotlight. An award winning business owner, Nancy is frequently quoted in the areas of business, creativity, and social networking. Read Nancy’s blog and get free downloads by visiting www.VivaVisibilityBlog.com _________ Meet the Experts _________  Sunday Speakers, May 3 Jack Barnard & Delightful Cohorts (Nancy Solari & Barbara Niven & Jodi Cooley) SMALL TALK “If you can’t excite me in 45 seconds, I’m not interested in hearing you for 45 minutes.” - Jack Barnard It’s one thing to knock us dead in a 45-minute keynote speech, it’s quite another to knock us alive in 45 seconds...or 5 minutes...or 15 minutes. No matter what your subject, whether you’re speaking to motivate your audiences to greatness, inspiring them to buy your book or product, or enrolling them in your cause... it is critical that you can get the job done — no matter how much (or how little) time you’re given. The Big Four — this is the quartet of questions to be asked about every speaking engagement: 1) Who is the audience? 2) What do you want for them? 3) What do you want for you? 4) How much time do you have? Jack and a handful of his cuter clients will playfully demonstrate how to effectively present a shorter talk — from a thirty-second round robin to a twenty-minute mini-talk — and effectively satisfy the Big Four questions. You will learn: • The singular value of super-structure • The critical difference between memorizing and familiarizing your material • How to stack your information in the Power Pyramid — allowing you to give it to us in a clear, cogent and invitational manner • How to integrate vital points with demonstrative stories and evocative audience involvers how to flat-out guarantee that you will get what you want _________ James Malinchak  GET BOOKED TO SPEAK AT COLLEGES Dubbed "The King of the College Speaking Market," James Malinchak makes more money in a month speaking at colleges than many speakers make in a year. Colleges have large budgets for booking speakers, but the trick is knowing who to contact. You'll learn how to pitch the right people who can book you for these lucrative speaking gigs and much more, including: • What topics are most in demand and why? • Which departments are ready to book you? • Who are the people you must contact to get booked as a college speaker? • How to create marketing materials that will get you noticed and booked • How to set fees James Malinchak has delivered over 1,100 motivational presentations at conferences and meetings worldwide and was named Consummate Speaker of the Year by Sharing Ideas professional speakers' magazine. He's been featured in USA Today, The Wall Street Journal and hundreds of other publications. The author of eight books, he's recognized worldwide as one of the top speakers on the college circuit and was voted College Speaker of the Year by Campus Activities magazine and the Association for the Promotion of Campus Activities (APCA). He's a contributor to Chicken Soup for the Teenage Soul, Chicken Soup for the Kid's Soul and Chicken Soup for the Prisoner's Soul, and co-author of Chicken Soup for the Athlete's Soul. __________ Lisa Cherney STAND OUT & BE JUICY! MAGNETIZE YOUR MARKETING TO ATTRACT  YOUR IDEAL CLIENTSNow, more than ever, it’s crucial to stand out in the crowd of competition. There are hundreds of businesses that sound like they offer the same services or products as you. Clients can’t tell the difference! It’s time to own what makes you unique and translate your passion into your marketing. When you don’t, the clients you attract want the plain, watered down version of you. These clients ask for discounts, complain and ultimately suck the life out of you. Stop wasting your marketing dollars! Start attracting tons of your Ideal Clients (the ones that love to give you money and respect your distinctive approach). Learn how to find the perfect “juicy” words so all your marketing inspires clients to say, “I need that!” In this action paced session you will learn: • The critical difference between a target market and an Ideal Client that will sky rocket your business • A step-by-step method for finding the perfect words to communicate your unique approach • Powerful marketing strategies that will attract tons of your Ideal Clients and fit any budget • How to maximize the impact of all your marketing investments and get results fast • A simple system you can use over and over to market any product or service you ever have! Lisa Cherney is a Master Marketing Consultant, Intuitive Business Coach and Founder of Conscious Marketing. She is co-author of Real Women Reveal Proven Strategies for Personal, Business and Spiritual Fulfillment and acclaimed for her unique monthly column in Awareness Magazine. A dynamic speaker, Lisa spent 15 years advising Fortune 500 companies and leading advertising agencies working with brands like AT&T, Lipton, Nissan, Blue Cross and Equal™. She is now dedicated to working with small business owners, many of whom have added thousands of dollars in sales after exposure to Lisa’s groundbreaking Stand Out and Be Juicy Blueprint Program and insightful guidance. www.ConsciousMarketing.com __________ Jack Barnard STORYTELLING Every Great Speaker is a Great Storyteller “Once upon a time the prince met the princess. But she was having a bad hair day, and he was interested in her brother, so they both lived somewhat happily ever after, but not with each other.”  We live in a storytelling culture. Our movies are two-hour stories, our sitcoms twenty-two minute stories, our songs three-minute stories, our commercials one-minute and thirty-second stories. We the people are so used to absorbing through stories that when we don’t get them, the medicine doesn’t go down as sweetly. All the great teachers — Jesus included — were great storytellers. Storytelling is an art. As a speaker you can tell us the point you are trying to make and we may understand it, but we get meaning through stories. Give me information...it’s in my head Tell me a story...it’s in my heart Jack Barnard In this breakout, Jack will demonstrate in full color all the ins and outs of speakers’ storytelling. • Selecting stories that fit the audience... • Developing your personal style... • Choosing dynamic openings... • Using sensorial language... • Creating magic moments... • Rediscovering the power of first person present...here now, here now, here now... _________ Linda Hollander  TOP FIVE WAYS TO ATTRACT CORPORATE SPONSORSHIP Would you like to do what you love and have someone else foot the bill? Have you ever thought about corporate sponsors for your business, book charity, speaking or events? America’s most successful companies partner with sponsors. • Identify and attract potential sponsors • Recognize the biggest mistakes most people make • Create professional proposals that spotlight your assets and land you the big bucks • Find out how much money to ask for (don’t sell yourself short) • Learn the secrets for sponsors to renew again and again Linda Hollander is known as the “Wealthy Bag Lady”. She is the author of the #1 best-selling book, Bags to Riches: 7 Success Secrets for Women in Business. She is the industry leader in teaching entrepreneurs and speakers about small business success. As the founder of the Women’s Small Business Expo, she has engineered massive empowerment events that take place every year all over the country. Her corporate sponsors include Citibank, Fed Ex, Southwest Airlines, Staples, Health Net, Wal Mart / Sam's Club, Bank of America, Omega World Travel and IBM. www.WealthyBagLady.com _________ Ellen Reid  PUT YOUR BEST BOOK FORWARD Everything you need to know to take your book from manuscript to print Ellen Reid may just be the indie-publisher's best friend. A pioneer "Book Shepherd," she helps writers become published authors by creating a book that stands up to those of the big houses with stunning design and punchy promo text, and by establishing a ready-to-roll professional independent/self-publishing business. Once you know all the options for getting your book out into the world, for some of you Independently Publishing will be the best choice. If that’s you, I have one thing to say to you: Put Your Best Book Forward! In our information-filled breakout session I will tell you: • The single most important thing to know about creating your book • What the best printing option is for you • How to avoid the deadliest mistakes new publishers make Join me to get an eye-opening overview on how to produce a book you will be proud to sell–and audiences will clamor to purchase. Ellen Reid has come to be acknowledged as not only one of the first, but one of the best Book Shepherds in the business, especially for those who want books of unexcelled quality. For more than a decade she has helped writers and speakers become published authors and achieve expert status by creating books that stand up to those of the big houses. www.bookshep.com
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Paid Speaking Gigs, Grow Your List and Boost Your Income
