Video Marketing, Don’t let video pass you by

 
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Reno Lovison is a frequent speaker and trainer, and the author of Turn Your Business Card Into Business promoting the importance of face-to-face networking and building workd of mouth referrals. He is the owner of Reno Lovinson Marketing providing strtegic marketing and communication services for growing businesses.

Video has always been one of the primary services offered and over the past twenty years, Reno has produced hundreds of coporate videos, television programs and commercials. In the new millennium, video has fund it's home on the web and Reno has directed his efforts to producing short web videos that train, education and inform web visitors about his client's products and services.  His special interest is producing book video trailers, showcased at authorsbroadcast.com to help authors and publishers promote their books

Susan Levin is the owner and founder of Speaker Services Her mandate is to support professionals and authors in growing their business and income through speaking. She is a speaker/author marketing consultant and has coached hundreds of folks since 1992.

Whether you’re an author or a speaker or the owner of a small business you need a marketing platform.

Video Marketing is one of the hottest marketing strategies

I guarantee that you can make it better with video. You have heard that pictures tell a thousand words well video says a million. There isn’t a better way for you to describe, show and teach people then with video.

Reno and I will be sharing with you how to:
- Implement video to promote your business or service
- Convert visitors into customers with video content
- Captivate your visitors’ attention and motivate them to take action
- Generate leads and traffic by posting videos to YouTube and other video-sharing sites with access to hundreds of millions of potential customers

Video is changing the way we communicate in and out of business at an amazing rate. Video e-mail, video instant messaging, video blogging and video web casting are the hottest new crazes in the communication industry.

Here are our ideas on how to use video your marketing campaign:

- Authors, create a short book trailer that highlights your book or short a video that discuss portions of your book.
- Use videos to demonstrate how to use your product.
- Create a vlog (video blog).
- Welcome message on your home page.
- Embed a short video into your press releases.

Speakers, create short video snippets of your presentations and post them at your site

There’s no reason why your business can’t capitalize on this. Video is one of the top forms of viral marketing on the web, and viral marketing is one of the most effective forms of marketing period.  

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