MEDIA TRAINING 




facilitated by Jack Barnard

A Speaker Services event

Listen to a short audio interview with Susan Levin owner of Speaker Services with Kelly Sullivan Walden



MP3 File


SATURDAY, NOVEMBER 15, 9am-6pm

Authors need to promote themselves and their books.  To get their books out to the public — for any effective action at all — there will be networking, book signings, media interviews and speaking engagements. Hopefully, lots of them. In order to be successful at the media adventure, you — the author must master the media.
 

You will how to:

√ Communicate the exact message they want – exactly the way we want to hear it
 

√ Deliver their message in juicy, succinct, sound-bit language


√ Understand the value of engagement over information


√ Identify compelling and memorable stories that paint a vivid picture and inspire immediate audience buy in

√ Develop their Niche-Pitch… two-three sentences that nails — in a to-the-point evocative manner — how the book trouble-shoots the author’s particular chosen audience, her niche. 
 
As the center-post of your media campaign, you need to field all inquiries in a variety ways, in sound-bite language, long and short, tailored for any kind of situation…print, radio, TV interviews, networking, elevator speeches, book signings, etc.

jackhotseat
Jack Barnard is a master branding, media and presentation coach.  He works with authors, speakers and entrepreneurs both one on one and in group settings. 
 
Jack is the author of We Get Our Cue From You: The Communion Approach to Public Speaking and three CDs: The Soul of Speaking, Mesmerize Your Audience and Storytelling.




WNBA Members Fee: $174
members Click here to register

Non Members: $199
Click here to register

Questions:  Susan Levin, Speaker Services
310-822-4922 PST
susan@speakerservices.com

Location:  Marina del Rey
The location will be sent to you once we complete registration

Refunds and Cancellations
All requests for refunds must be made in writing.  A refund check, minus a $100 processing fee, will be issued for all cancellation requests postmarked on or before November 1, 2008. No refunds will be made for requests postmarked after November 2, 2008.




Not in Los Angeles? Private consultations available. We can customize a program just for you. http://speakerservices.com/marketing.html
For meeting planners
Or call 310-822-4922 
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